The Global mobile health consumer Market size is estimated to reach USD 310.37 billion by 2027 from USD 51.90 Billion in 2021, delivering a CAGR of 29.5%, according to a new report by Reports and Data. The market growth is driven by the growing penetration of smart technologies in the healthcare sector. 

The aim of mobile health consumer is to empower patients by providing information regarding their health for proper management, thereby increase access throughout the system, including clinics & hospitals, outcome improvement with improved decision-making, along with reducing costs.

Currently, millions of mobile health consumer apps are available that are being utilized by the populace to manage their health, promote healthy living, along with having access to necessary health information. These tools are rapidly advancing and witnessing massive adoption as well. As of 2017, there were nearly 325,000 mobile health apps, over 80,000 mobile health consumer app publishers, and the market is witnessing 3.7 billion downloads annually.

The growing investment in health start-ups across the globe is providing impetus to the mobile health consumer market growth. In 2019, nearly USD 7.5 billion were invested into various start-ups in the United States alone, attempting to digitalize the healthcare system across the region. A similar trend followed by the developing economies will supplement the mobile heath market share through 2027.

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Some Key Factors Contributing to the Global Pharma & Healthcare Market Growth

Unprecedented revenue growth of the global pharma & healthcare industry is attributed to factors such as rising prevalence of chronic and acute diseases worldwide, increasing geriatric population, rising awareness of health & wellness among consumers, and growing demand for more advanced healthcare services. Increasing demand for advanced drugs and therapeutics, growing availability of next-generation diagnostics and treatment options – especially in developing countries like India and China – rise in R&D activities and clinical trials in the pharmaceutical and biotechnology sectors, increasing public and private investments in healthcare research projects, and rising consumer expenditure on healthcare are among the other significant factors contributing to the industry revenue growth.

Further key findings from the report suggest

  • Based on platform, the wearable devices segment is forecast to witness a substantial growth of 39.5% through 2027. The robust growth is driven by growing consumer consciousness regarding exercise, diet, and overall health, which is leading to the increasing popularity of fitness apps and wearable technology. For instance, As of November 2019, Fitbit, an American consumer electronics and fitness company, had 28 million active users across the globe and has sold over 100 million devices.
  • The mobile apps segment accounts for 56.3% of the global mobile health consumer market share and is estimated to exhibit a CAGR of 40.0% over the projected timeframe.
  • On the basis of application, the remote monitoring segment accounted for 18.6% of the industry share in 2019 and is anticipated to register significant gains through 2027. An exponential rise in the number of diabetes patients across the globe is fuelling the adoption of remote monitoring apps among patients.
  • In the regional landscape, APAC is anticipated to witness substantial growth over the forecast period due to unchecked population growth in the region. The Chinese government invested over USD 64 billion into hospitals in 2019 in order to improve electric health monitoring systems in the region. Moreover, developing countries such as Indonesia and Malaysia are providing mobile health consumer to enable people with low income to have access to better health-related information. These factors will contribute to regional market growth through 2027.
  • Europe is projected to register a growth rate of 28.9% through 2027 due to the uniform penetration of mobile health consumer platforms in the region.
  • In April 2020, Samsung Electronics Co., Ltd., a South Korean multinational electronics company, announced that Samsung Smart TVs in several regions across the world would provide access to six new health & wellness apps in partnership with leading fitness brands, including Echelon, barre3, Calm, obé Fitness, Jillian Michaels Fitness, and Fitplan.

Top Players in the Global Keyword Market:

AT&T, Allscripts Healthcare Solutions, mQure, Apple Inc., Omron Healthcare Inc., Philips Healthcare, Samsung Electronics Corporation, Bayer Healthcare, Cardionet Inc., and LifeWatch AG, among others.

The coronavirus pandemic has had a drastic impact on the global healthcare industry, with rising cases of COVID-19 worldwide, substantially growing hospital admission and readmission rates, and rising demand for telehealth and telemedicine services for remote patient monitoring. Furthermore, rising focus on development of rapid COVID-19 diagnostics such as the RT-PCR test kits, increased government funding for vaccine development, stringent regulatory norms and protocols for COVID-19 safety, and increasing sales of COVID-19 safety equipment, such as N-95 masks, face shields, PPE kits, and hand sanitizers, have driven the global pharma & healthcare industry revenue growth over the recent past.  

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Keyword Market Segmentation:

Platform Outlook (Revenue, USD Billion; 2019-2030)

  • Mobile Apps
  • Wearable Devices

Application Outlook (Revenue, USD Billion; 2019-2030)

  • Education and Awareness
  • Disease and Epidemic Outbreak Tracking
  • Communication and Training
  • Diagnostics and Treatment
  • Remote Data Collection
  • Remote Monitoring
  • Others

End-Use Outlook (Revenue, USD Billion; 2019-2030)

  • Physicians
  • Patients
  • Research Centers
  • Insurance Companies
  • Pharmacies
  • Government
  • Biopharmaceutical Companies
  • Tech Companies
  • Others

Global Keyword Market Report: Regional Segmentation

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

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